For those tip-of-the-tongue moments when you're surfing the Zeitgeist but can't quite remember where you are, here is malapropism for the 21st-century. Compiled by Christopher Norris. All views expressed are my own
The odds on William and Kate tying the knot in 2010 have slashed, on the supposition of media stories and the fantasies of a bored nation. But punts like this can sometimes hit the mark.
The bookies must be wondering if the public have taken a liking to their proverbial shirts.
The parties need to take care in an internet age of claiming disaffected voters are actually supportive of their policies. We live in a fragmented world of opinion.
The paparazzi agency may either be shooting itself in the foot or encouraging a new source of material: I can't decide, and it's probably a close run thing.
Celebrity venues will get even more exclusive in an attempt to keep out the 'civilians'.
Stars will still be able to wander the street incognito if they dress down sufficiently and don't court publicity.
The symbolism? Brown has a 'team to return him as Prime Minister'; Cameron wants to 'hide his team in his ambition to be Prime Minister'; Nick Clegg wants to 'show off Vince Cable as a potential Chancellor of the Exchequer'.
So it's a month of kissing babies, having cups of tea in semi-detached houses, and being hijacked by hecklers of opposite party hues. And come 6 May 2010, all this effort will boil down to a few dozen key marginals and the need for the Conservatives to gain a national swing of 6.9 per cent.
Fast-forward all the debate, play the odd gaffe in real time (and on YouTube), read the odd policy that relates directly to your material wealth, and moan in the pub over the odd pint, and the real world will soon hove into view once more on 7 May 2010 (or at least once the hung parliament coalition has been negotiated).
Conundrum: how to convince the world's media and football stars that the forthcoming World Cup will run like clockwork without a backcloth of bullets and bombs?
Prediction time: David Tennant won't be featuring on British television until Matt Smith is firmly established as the new incarnation of Doctor Who. And, when he does, it will be in a radically different role.
Similar events in association football (e.g. the early years of the FA Cup), in rugby (e.g. the Barbarians scratch sides playing pseudo-internationals) and cricket (e.g. annually challenges between Eton and Harrow, and the Gentlemen versus Players) have either bitten the dust or lost much of their original national prestige or amateur status). Varsity matches between Oxford and Cambridge continue in various sports, but without international recognition.
The Boat Race is unique in retaining the spirit of a bygone Victorian era well into the 21st century.
Perhaps this is a sophisticated polling ploy to find out if this approach might actually work? Would this be a poster that wouldn't get defaced on the internet?
There will now follow a period of vicious ranting and name-calling on blogs and in the press, including speculation about whether the sculpture merits planning permission. A lengthy row about the waste of public funds will morph into resigned indifference.